Google Page Experience Update Begins Rolling Out

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Google’s page experience algorithm update is starting to roll out now and will be completed by the end of August 2021.

The update will be slowly rolling out to all users globally. Top Stories will begin using the signal by this Thursday.

In an announcement, the company states:

“We’ll begin using page experience as part of our ranking systems beginning in mid-June 2021. However, page experience won’t play its full role as part of those systems until the end of August. You can think of it as if you’re adding a flavoring to a food you’re preparing. Rather than add

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Important SEO Fundamentals In 2021

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Trying to search-engine optimize your site can sometimes feel like reading a crystal ball. Every website owner wants to know what it takes to rank at the top of search results, but in spite of periodic communications by search companies and the best efforts of SEO experts, it’s always hard to tell exactly how it all works.

That’s because the algorithms search companies use to determine rank are complex, and they have only gotten more complex over time, as changes are layered on in an ever-changing game of cat and mouse between search companies and the website owners trying to

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Google Search Ranking Algorithm Update June 11 & 12

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There has been a heck of a lot of chatter from the SEO industry over the weekend, starting late Friday, June 10th, and then heating up June 11th and June 12th. Google has been doing this weekend updates for a couple of months now, all going unconfirmed, outside of the product reviews update and the June 2021 core update. Just check out the Google search algorithm updates section, you’ll see all those weekend updates listed there and no, Google did not confirm most of them.

Not only is there a lot of chatter from the SEO industry, honestly, more than

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Google Algorithm Update Targets Slander

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A New York Times (NYT) report states that Google is planning on changing its algorithm to demote websites that publish unverified or slanderous claims about other people.

This change is said to be a direct response to recent New York Times articles documenting how websites build businesses off preying on victims of slander.

The NYT paints a picture of how this industry works:

“For many years, the vicious cycle has spun: Websites solicit lurid, unverified complaints about supposed cheaters, sexual predators, deadbeats and scammers. People slander their enemies. The anonymous posts appear high in Google results for the names of

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Unusual start to a Google core update, don’t you think?; Monday’s daily brief

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Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily.

Good morning, Marketers, so what’s the deal with the Google core update that was released last week?

I’ve got to say, this is an unusual one — most core updates that Google releases start off quickly with a big bang. But as of last Friday morning, the signals I track around these updates show very little

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